MIT Students Use Social Networking and Crowd Sourcing to Win Challenge
More than 4,000 teams signed up for the DARPA Network Challenge, a $40,000 balloon hunt to mark the 40th anniversary of the Internet. The event was organized by DARPA, the Pentagon’s think tank to demonstrate how social networking works.
A team of college students from MIT won the contest in less than 9 hours. The hunt used social networking and other Internet-based techniques. MIT’s approach employed crowd sourcing and invited people all over the country to help locate the balloons. Volunteers who sent in correct coordinates were promised a pro-rata share of the prize money.