Changing Times – Polaroid and Instagram
Since receiving as a child a Polaroid camera, I have always had warm feelings for this product that seemed so magical. Polaroid was founded by a true genius, Dr. Edward Land. The first instant camera, the Land Camera debuted in 1947 and it was an instant (pardon the pun) success. The most popular Polaroid camera was the SX-70.
Both Polaroid and instant film for old Polaroid cameras are attempting comebacks. Polaroid introduced digital cameras with built-in printers earlier this year at CES. The Impossible Project is selling film compatible with old-school SX-70 pop-up cameras.
A stealth app incubating at Dogpatch Labs called Instagram http://instagr.am caught my eye due to an image reminiscent of a Polaroid camera at its Twitter page @instagramapp. Little is known about this app, other than the description at its website which indicates Instagram is “an amazingly fun & simple life-sharing app for your iPhone. Snap photos wherever you go to show the world what’s going on in your life. Select from photo filters that transform regular ol’ photos into works of art you’ll want to keep around forever.”